Have you ever eaten a Lara Bar? Well, I eat them every day. That's right, every single day just after I get off the treadmill. During my Lara Bar obsessed late twenties I have never once wondered how Lara (assuming that is her name) decided to make such delicious easy to consume bars... Until she made an appearance on NPR's How I Built This podcast.
Guy Raz hosts the podcast each week and interviews entrepreneurs from around the country (think 5 Guys Owner, LuluLemon, Wayfair and more) in depth. He asks the hard questions and tells a great story of how the brand really grew up in the American Dreamland we live in. Lara shared her story about a business that almost failed time and time again until it didn't. (Read that again... Until it didn't)
Guy has a unique interview style that truly shows the listener the grit it takes for every type of business to succeed. I listen to this podcast when I want to quit. When the cyber bullying is real and my heart hurts from someone else's words. I listen to How I built this to remind myself, it is HARD. Building something you are passionate about is going to be tough, but you definitly won't build it if you give up now.
Averaging less than an hour, each podcast is filled with the true passion and determination it takes to build an empire.
So I will ask you: Where will you be in 5 years? Decide that today and chase that dream down as fast as you can. And when it gets tough, go listen to how hard it was for others who were in your shoes. You won't regret it.